Podcast Solutions That Get You Closer
New opportunities are opening up in audio and voice for brands everywhere. Podcasting listenership is increasing in the UK; currently, there are nearly 16 million regular listeners (posted Nov 20), and according to Statista, the figure is growing year-on-year. In a recent study, this dubbed 'New Golden Age of Audio' was recognised as one of the most critical initiatives for publishers (Journalism, media and technology trends and predictions 2020 - Reuters). This tantalisingly simple format offers brands the possibility to create new serialized audio-based content and grow a dedicated following, notably opportune, especially in our current 'distanced' world. There is an opportunity in podcasting to serialize your brand message, engage audiences creatively, and develop loyalty like no other marketing collateral.
Since 2017 Chester Marketing Solutions has practised podcast design, development, and project management solutions. We're ready to help your business with you podcasts.
Powerful Creative Thinking & Technical Proficiency
If you're considering creating a podcast for your brand, it's important to consider how it will be produced, distributed and how it will engage your audience. We believe our years of expertise, agility, and proven track record set us apart from the norm. We'd love to hear about your podcast challenge - contact us today.
How We Work To Help You
Understanding your customers, your business, and what you want your podcast to achieve are the three core ingredients required to start an audio project. Importantly, we like our clients involved in every stage of the process.
Our podcasts are built from the ground up and are bespoke (individual like your business) and never ‘off-the-shelf.’ For us to deliver the best possible solution for your business, we will guide you through the following process:
We want to get close to the project, understand your online challenge, and be thorough in every aspect. First, we will invest the time to establish a clear understanding of your business, your people, and your objectives for your podcast.
The next stage is to bring creative ideas to life with our leading development service. Proof-of-concept testing environments show live working models, ready for testing and debugging before launch.
Possibility & Creative
Design and development need to be as close as possible. Our creative approach is to work alongside developers that will build the site. Their knowledge and expertise complement our design approach to maximise the site's look, usability, accessibility, and conversion capabilities.
Recording & Editing
Once your new website is online, you need to develop a marketing strategy. We have consistently delivered successful inbound marketing campaigns for both B2B & B2C clients. ROI is the name of the game, and our steady record speaks for itself. We will guide you through Search Engine Marketing, Search Engine Optimisation, and Social Media Marketing opportunities, and much more.
Book a FREE Friday & Challenge CMS
The world has changed, and we're all adapting to a new way of working. Our challenges have also changed, and we all need to think creatively to maximise our opportunities. CMS is offering a FREE consultation on Friday mornings; book a meeting and tell us about your marketing challenges. We'd love to help. All appointments are currently via Zoom or Microsoft Teams.
WHAT OUR CLIENTS SAY
“This year has been particularly difficult to tell our story”
“Their dedication and integrity as well as the trust we have built up means we have become good friends and not just work associates. Their extensive knowledge and understanding of costs in a difficult marketplace has resulted in Chester Marketing Solutions Ltd and their team being very cost-effective”
“Chester Marketing Solutions have provided IPI with a high quality return on our investment. Every aspect of support that they have provided has enhanced our online brand awareness and their digital services have provided us with consistently progressive results”
“CMS took the time to understand what we needed from our website and kept us involved from the start. Their commitment to service and support is first-class.”